25 Years of Aotearoa Effectiveness
All the Best in Show Case Studies from 2002-2026
A timeless record of the work that worked
To celebrate 25 years of the Effie Awards in Aotearoa, we have curated a collection of all the Grand Effie winning entries and case studies that represent the most effective advertising across the first quarter of this century.
These case studies feature some of Aotearoa's most memorable campaigns, and offer insight and learnings for marketers seeking to make their own mark on history.
Be the first to know when the book is available
We're waiting for the final chapter - this year's Grand Effie winner will be announced at the International Convention Centre on 22 October - before we finalise the publication.
We anticipate the book will be available in early 2027.
We will update this page with details as we have then; pricing, availability and order details will all be available soon.
Let us know of your interest
Register your interest and we'll let you know when the book is available.
(By doing so, you'll also be helping us gauge demand and print run volumes, so thank you in advance).