AXIS Awards
The best creative work in Aotearoa, celebrating ideas that deliver clear and effective outcomes
The AXIS Awards
AXIS exists to set industry benchmarks for creativity — rewarding work where insight, strategy and execution come together to make an impact. The awards reflect the evolving role of creativity across advertising, brand, craft and experience.
Entries are judged against defined criteria, with a focus on the strength of the idea, quality of execution and the results achieved.
Explore AXIS
Everything you need to enter, explore the work, or stay updated.
Experience AXIS
Entry details & key dates
Key dates
Early bird deadline: Friday 27 January 2026
Late deadline: Tuesday 3 February 2026
Category judging: Tuesday 17 February - Friday 27 February 2026
Executive judging: Tuesday 3 March - Thursday 12 March 2026
Eligibility
To be eligible, entries must:
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Be work that ran in New Zealand between 1 January 2025 and 31 December 2025.
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Be paid advertising/content that was part of a media schedule within the eligibility period.
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Have been purchased by a media agency or the advertiser.
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Be entered in the correct media category that matches the work.
Media Owner entries
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Media Owners may enter, and do not need an agency/advertiser to enter on their behalf.
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Media Owners can also enter with an agency/advertiser.
What’s not eligible
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Work entered into a media category that doesn’t align with the work.
Become a judge
Judging is a critical part of our awards process and we’re inviting nominations from across the industry.
If you’d like to be involved, or know someone whose perspective would add value, submit a nomination below.
2026 AXIS Awards Show
When: Thu 26 March 2026, 5:30pm–11:30pm (NZDT)
Where: Viaduct Events Centre, Auckland
Tickets
Tickets for AXIS Speaks and The AXIS Awards Show are sold separately. To attend both events, you’ll need to purchase tickets for each event individually. (AXIS Speaks tickets go live soon.)
Get tickets: Buy Awards Show tickets
Important dates
- Early Bird ends: 5:00pm, 7 March (Standard pricing applies from 5:01pm)
- Ticket sales close: 5:00pm, 18 March
- Dietary requirements due: 4:00pm, 11 March
Pricing (AXIS Awards Show)
- Members — Early Bird: $300 + GST & fees
- Non-members — Early Bird: $330 + GST & fees
- Members — Standard: $330 + GST & fees
- Non-members — Standard: $360 + GST & fees
Table arrangements
Tables seat 10 guests. If you’d like to be seated with specific people or companies, add a note when booking and we’ll do our best to accommodate.
Dietaries
You can provide dietary requirements for each guest during checkout. If you need to update details after purchase, use Manage Order in your Humanitix confirmation email. Please note we’re unable to accommodate dietary requests submitted after 4:00pm on 11 March.
Thank you to our sponsors