About us

Hei whakamōhio atu | Who we are

The Commercial Communications Council – the Comms Council for short – is the peak body for advertising & communications agencies in New Zealand.

We are dedicated to the long-term prosperity of our industry. 

We work on behalf of our members to promote the value of their work to clients, business and government. 

We are committed to a rich and diverse industry that fully represents the cultures it informs. 

We celebrate great work, enable personal growth and share the thinking that elevates our industry's craft.

We rally our industry around causes that are bigger than any individual members.

Our Kaupapa

To advance the reputation, influence & impact of the advertising & communications industry.

Strategic Priorities

Following a strategic review in February 2022, three key priorities were identified for FY23. 

  • 1. Grow the stature of our industry.

    Champion the value our industry creates. Defend the industry's right to operate.
  • 2. Attract, train and retain the right talent.

    Promote a desirable career for fresh and diverse talent. Lead the charge towards inclusivity. Facilitate individual growth. 
  • 3. Deliver member benefits that are valued.

    Make our members more confident through the services we deliver.
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Discover more about our team, our structure & the committees and interest groups working on behalf of our members.