Resources

Industry data & benchmarks

Media market data and economic analysis supporting informed industry decision-making

Industry data and economic analysis

Access authoritative industry data, spend benchmarks and economic analysis to support planning, investment and benchmarking across New Zealand’s advertising sector.

SMI media data

Monthly Standard Media Index reports on advertising spend trends across Aotearoa.

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Advertising Pays

An economic analysis by Deloitte Access Economics quantifying advertising’s contribution to GDP, employment and broader market performance.

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