A campaign first recognised at Effie Awards Aotearoa has now been awarded at the highest global level.
“From Dreaming Big to Knowing HOW” for ANZ Bank New Zealand has won the Global Grand Effie in the Sustained Success – Services category at the 2025 Global Best of the Best Effie Awards.
The Global Best of the Best Effies bring together the most effective marketing campaigns from Effie programmes around the world, recognising work that has demonstrated proven business results over time.
Originally awarded in Aotearoa, the campaign has now been recognised on the global stage among the world's most effective marketing work.
Congratulations to the teams behind the campaign.
