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  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

  • On Time Entries Closing Soon | 30/07/24

2024 Effie Awards Aotearoa

Introduced by the New York American Marketing Association in 1968, the Effie Awards have since become recognised by advertisers and agencies as the pre-eminent award in the advertising industry. It is now held in 51 countries around the world with 2 regional programmes as well as a global competition.

The annual awards are presented to recognise the year’s most effective advertising and marketing communications campaigns – campaigns that have delivered superior results in meeting the objectives they were designed to achieve.

 

Call for Entry

Find out how to enter, category info, and eligibility in the entry guide.

Effie Writing Guide

Download our 'Guide to Writing an Effie'.

Effie Judging Guide

Download our 'Guide to Judging'.

Entry Forms

You can find all entry forms here.

Ready to Enter?

Submit your entries here.

Join the 2024 Effie Awards Aotearoa

FFR Shadow Judging Programme

 

The Effie Awards Aotearoa in association with TVNZ proudly continue the FFR Shadow Judging Programme. This unique opportunity allows young advertising and communications professionals to gain first-hand experience and insights into the Effie Awards judging process. Participants will observe and learn from experienced judges, understand the elements of compelling papers, and delve into assessing marketing effectiveness.

 

Programme Highlights

Experience the Effie Awards judging process through the FFR Shadow Judging Programme, designed to provide young professionals with first-hand insights and professional growth opportunities.

 

1. Call for Applications

Deadline: Monday 5 August 2024

Spots Available: 8

Requirements: Applicants should have a developed understanding of their craft and industry experience to engage in critical discussions.

Application: Apply here.



2. Online Shadow Judging

Allocation of Papers: Selected Shadow Judges receive a mix of exemplary and randomly chosen papers for online judging.

Scoring: Shadow Judges' scores will not affect final results.

Briefing:

Date: Thursday 22 August 2024, 10:00am - 11:00am

Location: Commercial Communications Council, 48 Greys Avenue, Auckland CBD

Zoom Option: Available for those not based in Tāmaki Makaurau

Judging Period: Thursday 22 August 2024, 9:00am - Wednesday 28 August 2024, 9:00am

 

3. In-Person Shadow Judge Briefing

Date: Thursday 22 August 2024, 10:00am - 11:00am

Location: Commercial Communications Council, 48 Greys Avenue, Auckland CBD

Zoom Option: Available for those not based in Tāmaki Makaurau

 

 

Get Involved

Enhance your professional growth and gain invaluable knowledge by applying to the 2024 Effie Awards Aotearoa FFR Shadow Judging Programme.

 

Key Dates

Early Bird Deadline | Tuesday 23 July

On Time Deadline | Tuesday 30 July

Extended Deadline | Thursday 1 August

First Round Judging | Thursday 22 August – Thursday 29 August

Second Round Online Judging | Thursday 5 September – Thursday 19 September

Second Round In-person Judging | Friday 27 September

Executive In-person Judging | Tuesday 22 October

Awards Show | Thursday 31 October


2023 Effie Awards Aotearoa

 

 

Winners List

Check out the winners from the 2023 Effie Awards Aotearoa.

Gold Papers

Get inspired by reading last year's Gold winning papers.

View photos from the 2023 Effie Awards Show.