Are you ready to take your advertising campaigns to the next level? Enrol in the Eff Test and develop a forensic approach to campaign evaluation that will leave you with a greater understanding of your efforts.
Through this course, you'll gain a deep knowledge of the theories of advertising effectiveness and learn how to design a multi-platform campaign measurement programme. You'll learn the ins and outs of writing a winning effectiveness paper to showcase your success and demonstrate your impact to stakeholders.
Don't settle for lacklustre campaigns. Join the Eff Test and discover the tools and techniques to take your advertising efforts to new heights. Unlock your potential today!
Senior planners
Strategists
Business directors
Booking Deadline 1: 1 March 2024 | Course date 1: 25 April 2024
Booking Deadline 2: 31 May 2024 | Course date 2: 25 July 2024
Booking Deadline 3: 30 August 2024 | Course date 3: 31 October 2024
Pricing:
Members | $1,440 + GST
Non-members | $1,600 + GST