"On Point" Account Management

Elevate your account management skills with expert-led insights and practical strategies.

About

Develop essential skills to excel as a manager and drive success for your agency and clients.

This course is designed to enhance your account management capabilities, focusing on leadership, creativity, and ensuring return on investment (ROI) for both your agency and clients.

Led by industry leaders Nikki McKelvie (Managing Director – DDB), Shane Bradnick (Executive Creative Director – TBWA\), and Lucinda Sherborne (Strategic Consultant), this interactive and focused workshop will take your account management skills to the next level.

Who is this course for?

This course is primarily designed for intermediate-level account managers across all communication industry disciplines. However, any client-facing manager in creative, design, media, digital, PR, or experiential agencies will find value in attending.

Learning outcomes

Hone leadership skills for both internal and external scenarios.
Master effective client relationship management.
Develop problem-solving and project facilitation skills.
Gain techniques for tackling briefs effectively.
Understand ROI and its role in agency revenue.
Learn to be proactive rather than reactive.

How is the course delivered and assessed

Course delivery

Duration: 1-day interactive workshop.
Format: Presentations and Q&A with industry leaders.
Activities: Group activities with opportunities to present.
Materials: Downloadable PDFs for follow-up reading.

Important dates

Course Dates: 2025 dates TBC

Booking Deadline: 2025 dates TBC

Pricing

Members: $665 + GST
Non-Members: $995 + GST

Terms & Conditions

Click here to read the courses terms & conditions.

Ready to take the next step?

Elevate your career as an account manager by learning from industry leaders. Register now for the 'On Point' Account Management course to develop stronger client relationships, enhance your leadership skills, and drive measurable ROI.