Professional Development
Foundations of Advertising and Media Course | Comms Council & AUT
On Point - Account Management Course 2020
Mark Ritson ‘The Big Lessons in Marketing Effectiveness’
Comms Council Graduate Programme
Mini MBA in Marketing with Mark Ritson
We’ve teamed up with award-winning columnist Professor Mark Ritson to bring you a unique 12 week online course
IPA Eff Test Certificate
Register now
The qualification covers a range of subjects including definitions of effectiveness, evaluation and accountability; why businesses should invest in it, how it has developed over time, who has a stake in evaluation and current debates about the topic. It also looks into the broad principles behind different types of objectives that can be set.
An introduction to the IPA
Register now
The Commercial Communications Council has forged an alliance with its counterpart in the United Kingdom, the Institute of Practitioners in Advertising (IPA), to deliver the IPA portfolio of award-winning qualifications and courses to agencies and clients in the New Zealand marketing and communications industry.
IPA Commercial Certificate
Register now
This qualification is suitable for any staff that want to raise their commercial nous and get a better understanding of the commercial factors influencing agencies and clients.
Comms Council / AUT Strategic Planning Lab
The Comms Council, in conjunction with AUT and leading industry experts, will demystify the word “strategy”. You will move from implementation to the strategic thinking process needed to plan effective communications.
YLG|FFR Auckland
