News Headlines

ASA Releases New Alcohol Advertising and Promotion Code

The new Code will be effective on 1 April 2021 for new alcohol advertising and promotion and from 1 July 2021 all alcohol advertising and promotion needs to comply.

Latest Evidence from Peter Field on Advertising in a Downturn

Peter Field has recently completed a piece of work for the IPA which looks at the data supporting advertising through a recession, the economic impact of previous pandemics (with some very surprising findings), why this recession is different from the last and what that means for advertisers.

31 July - Taking the Temperature of the Nation | Our Industry Insights

We’re working with our members, media businesses and industry partners to gather research and insights that can be shared between us. This research is available for everyone to use as we move forward and have conversations about what next.

CONNECTION for the Industry

An insightful and inspiring last conversation in our Zoomcast series as our industry leaders prepare to come out of the gates from COVID-19.

oOh! joins National Bear Hunt to support Kiwis in Covid-19 isolation

COVID-19 Update | A Message from CEO Paul Head

A Message from CEO Paul Head on the COVID-19 crisis.

Marketing in the time of Covid-19 by Mark Ritson

“The wheels of industry need to keep turning so workers are paid and families are fed. Those wheels are best greased by effective marketing.”

Clinton Ulyatt Joins Marsden Inch

Seasoned recruiter Clinton Ulyatt has joined the Marsden Inch team.

ASA Update

Quick updates from the Advertising Standards Authority

Marketing Leaders Take Action on Harmful Content Online

The Global Alliance for Responsible Media launches solutions to improve digital safety.

Wise Words from Convenor DT | 2019 Effies in association with TVNZ

Here’s what David Thomason, Convenor of The Effie Awards, has to say about effectiveness as we open for entries for 2019.

Comms Council & ANZA Release Open Letter to Global Advertising and Agency Community

Open letter urging support from the global advertising community

Marketing Industry Responds to Christchurch Tragedy: Social Media Platforms Need to do More

Comms Council & ANZA challenge social media platforms to do more

Mini MBA in Marketing with Mark Ritson

We’ve teamed up with award-winning columnist Professor Mark Ritson to bring you a unique 12 week online course

Commercial Communications Council reveals the power of brand building with new book

The Commercial Communications Council (Comms Council) has released today, ‘Why Aren’t we Doing This? - How long term brand building drives profitability’, a book written by UK strategist, Peter Field; urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.

Axis International Judges 2019

Meet our International Judges for Axis 2019

Axis 2019 - Call for entry open now

‘There are a lot of good ideas out there, ideas that make us stop and think. But the truly great ideas stop us in our tracks because of how they make us feel. They make us laugh, make us cry, make us jealous ...the best work provokes an emotional reaction from the audience. This year, Axis is celebrating the work that moves us, and in turn moves the industry forward.’ - Convener of Judges, Shane Bradnick. DOWNLOAD THE CATEGORIES AND RULES NOW

2019 New Zealand Effie Awards in association with TVNZ - Key Dates

Click here to read the key dates for this year’s New Zealand Effie Awards in association with TVNZ. The call for entry period opens on June 18th.

Building Diverse & Inclusive Agencies - a step in the right direction

Thanks to Diversity Works New Zealand, BNZ, Air New Zealand and Clemenger Group for sharing their perspectives and learnings with our industry on the 125th anniversary of women’s suffrage in NZ.

99 are BOTAB 2018 Champions

The Signoffs from 99 have taken the title of BOTAB 2018 champions in front of a sell-out crowd at Galatos.

The giant $1500 travel cheque from Fortis Travel went to Ashlee Choi, the deserved drummer from MBM’s Rage Against the Machine-Learning.

The Comms Council issues an Inclusiveness & Diversity Policy for use in member agencies

Last year, a survey of the industry conducted by the Commercial Communications Council found that there is widespread understanding of the need for greater diversity in the industry, however there is a clear gap when it comes to formal policies and programmes within agencies. In response to these findings, the Comms Council Inclusiveness & Diversity Group set a goal that all member agencies have an Inclusiveness & Diversity Policy in place by the end of 2018.