Axis 2019 - Call for entry open now

Posted 14 November 2018.

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ENTRY IS NOW OPEN… can you feel it? Check out the new categories in the call for entry document today!

Convener of Judges for 2019, Shane Bradnick, Executive Creative Director of DBB, says the theme of this year’s awards is ‘Can you feel it?’.

‘There are a lot of good ideas out there, ideas that make us stop and think. But the truly great ideas stop us in our tracks because of how they make us feel. They make us laugh, make us cry, make us jealous ...the best work provokes an emotional reaction from the audience. This year, Axis is celebrating the work that moves us, and in turn moves the industry forward.’

Shane Bradnick is joined by Saatchi & Saatchi Managing Director Paul Wilson as Chair, and on the Axis 2019 Jury, the local Presidents and Executive Judges are Brigid Alkema (Executive Creative Director, Clemenger BBDO), Regan Grafton (Chief Creative Officer, Ogilvy), Jonny Kofoed (Director of Motion & Design, Assembly) and Aaron Turk (Creative Director, Little Giant).

Axis 2019 will see the second year of “The Brand Axis” award, recognising a New Zealand business or organisation that has been successfully building and evolving its brand for the last decade. This award aligns with the industry focus on the importance of long term brand building as a driver of commercial or social success.

Commercial Communications Council CEO, Paul Head, says Axis 2019 is about highlighting an increasingly crucial aspect of the industry’s work. “Commercial creativity is more important than ever before. Great ideas that engage consumers emotionally, make them look at their world differently and ultimately change behaviours are what our clients should be demanding from us. So, the craft of creativity, engaging and entertaining audiences and building brands must remain at the core of what we do as an industry. And that’s why Axis is so important; It celebrates the work that has innovated, inspired and engaged.”


Axis Awards 2019 – Key Dates

Call for Entries goes live: Thursday 15th November 2018

Entries close: Tuesday 22nd January 2019 at 4pm

Late entry deadline closes: Thursday 24th January 2019 at 4pm

Hard copy material deadline: Friday 1st February 2019

Category Judging (Heritage Hotel): Tuesday 12th to Friday 15th February 2019 (inclusive)

Executive online judging: Monday 18th to Thursday 28th February 2019 (inclusive)

Finalists announced: Monday 18th February 2019

Tickets on sale: Thursday 14th February 2019

Metal discussion meeting if required: Monday 4th March 2019

Executive Judging Session: Wednesday 6th March 2019

Axis Speaks: Thursday 7th March 2019 (TBC - evening)

Awards Show: Thursday 14th March 2019, 6:30pm-12:00am