WINNERS | 2020 Virtual Effie Awards in association with TVNZ

Posted 29 October 2020.

​​​Congratulations to all of our winners from the 2020 Virtual Effie Awards in association with TVNZ!

Click here to download the full 2020 Effies winners list.

Click here to watch video interviews with our sponsors.


Grand Effie Award Winner:

Category: Grand Effie
Agency: DDB Aotearoa
Advertiser: Lion
Campaign: ‘Speights - The Dance’

Hardest Challenge Award Winner:

Category: Hardest Challenge
Agency: DDB Aotearoa
Advertiser: Lion
Campaign: ‘Speights - The Dance’

Gold Award Winners:

Category: Consumer Services
Agency: TBWA
Advertiser: 2degrees
Campaign: ‘Fighting our way to our most profitable year ever’

Category: Fast Moving Consumer Goods
Agency: DDB Aotearoa
Advertiser: Lion
Campaign: ‘Speights - The Dance’

Category: Most Effective Integrated Campaign
Agency: TBWA
Advertiser: ANZ
Campaign: ‘How a nature-powered Ram led the charge to a complete market share turnaround’

Category: Most Effective Social Campaign
Agency: Special Group
Advertiser: Tourism NZ
Campaign: ‘Good Morning World’

Category: Most Effective Use of Digital Technology
Agency: TRACK Aotearoa
Advertiser: McDonald’s
Campaign: ‘From pocket to profits: how data powered digital delivered growth for Macca’s’

Category: Best Strategic Thinking
Agency: DDB Aotearoa
Advertiser: Lion
Campaign: ‘Speights - The Dance’

Category: Most Progressive Campaign
Agency: DDB Aotearoa
Advertiser: NZ Lotteries
Campaign: ‘Lost Ticket’

Category: Sustained Success
Agency: DDB Aotearoa
Advertiser: NZ Lotteries
Campaign: ‘Imagine’

Category: Topical Marketing
Agency: DDB Aotearoa
Advertiser: KidsCan
Campaign: ‘19 for 19’

Category: Topical Marketing
Agency: DDB Aotearoa
Advertiser: McDOnald’s
Campaign: ‘Return of the Mac(ca’s)’