In order to bridge the knowledge gap with the busy spring and summer activation period upon us, the Comms Council PR, Social and Experiential Committee will be running a free breakfast seminar focusing on the specific health and safety requirements of experiential activations.
The Comms Council is pleased to announce that Mark Ritson, Branding Professor and Marketing Consultant will be delivering a presentation in Auckland, late October.
The qualification covers a range of subjects including definitions of effectiveness, evaluation and accountability; why businesses should invest in it, how it has developed over time, who has a stake in evaluation and current debates about the topic. It also looks into the broad principles behind different types of objectives that can be set.
This qualification is suitable for any staff that want to raise their commercial nous and get a better understanding of the commercial factors influencing agencies and clients.
Read through the application process for the 2018 Comms Council Graduate Programme. Applications open Tuesday 1st August 2017, close Saturday 30th September 2017.
The Commercial Communications Council has forged an alliance with its counterpart in the United Kingdom, the Institute of Practitioners in Advertising (IPA), to deliver the IPA portfolio of award-winning qualifications and courses to agencies and clients in the New Zealand marketing and communications industry.
To allow for planning and budgeting of Comms Council related events for 2017, please find our Calendar for Industry Development and Event Management.
A comprehensive course which covers the fundamentals of the advertising and media agency world. The course is now regarded as one of the most valuable and effective courses for those with fewer than three years’ experience.