DOWNLOAD THE PRESENTATION - Effie Entry Writing Workshop 2018

Posted 21 May 2018.

CLICK HERE to download the presentation given by the 2018 Effie awards Convenor, David McIndoe.

  • ​​Understand what the judges are looking for from an entry
  • Look through historical entries and understand what makes an effective marketing campaign and therefore Effie paper
  • Learn what evidence you need to put together to write your Effie paper and the new rules for 2018

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